Your source for force

Our magnetic field
of expertise

Magnetic Pulley
Pulley ConversionsMSA Rare Earth Magnetic Pulley Lagging is the most powerful in the world and on average twice the power of our competitors. Save money by providing your own pulley for conversion.
Overbelt Permanent Magnets We have decades of experience supplying Static and Self-Cleaning Overbelt Suspension Magnets to many industries.
Lifting MagnetsMSA Magnetics are the sole distributor in Australia of both Passive (deep field) and Active (shallow field) Switchable Lifting Magnets. If you want to understand the benefits of each, our Lifting Magnet section is well worth a look.
Magnetic ToolsMSA Magnetics are proud to be the Australian and New Zealand Distributor for Magswitch Tools. We also offer a great range of high quality MSA tools.
No-Touch ToolsWe are the leaders in magnetic load guiding and material handling tools. Developments of these tools have been in response to changes in workplace rules over the last few years. The aim is to reduce hand injuries which are one of the costliest type of injuries in Australia after back injuries.


MSA Magnetics has extensive experience in the magnet industry dating back many
decades, and has since grown the organisation into a team of approximately 10
dynamic and focused people, who all share the same passion and commitment to
increase the safety and efficiency of your everyday workplace practices. We provide
exceptional customer service and high quality solutions for an extensive range of tools and equipment.

We are serious about safety and protecting our ever-growing client base, which is why we are continuously looking to improve our range of magnetic tools to allow you to perform your day-to-day tasks in much simpler, safer & efficient ways. Detailed safety instructions are provided with every MSA product.

overbelt magnets self-cleaning and static


MSA are experienced manufacturers and suppliers of industrial magnets for welding, lifting, and fabrication applications. Our wide range of solutions include magnets for electrical safety, magnetic sweepers, overbelt magnetic separators for conveyor applications, lifting and holding magnets, Magswitch magnets, and much more. We enjoy working on projects where a magnet solution needs to be found in manufacturing applications! That’s what makes MSA so valuable to our client base.

We are a national distributor for the range of magnetic tools including the high-quality Magswitch tools. Magswitch Technology allows more efficient, faster, and safer set up for work holding and lifting in the steel fabrication industry. We are committed to making the Magswitch experience the most trusted and efficient, with a level of customer service dealers have never before experienced in Australia. These unique products offer significant advantages and new capabilities in steel fabrication and handling.

magswitch magnetic tools


  • Obligation free quotes
  • High level of before, during, and after-sales service
  • On-site inspection of lifting magnet, magnetic separation and magnetic tool applications (if required. Conditions may apply)
  • Experienced application of magnetic solutions
  • Fast, efficient deliveries Australia wide


You can buy Metal Separation equipment and machinery directly from our head
office in Unanderra, NSW. 

You can also purchase Magnetic Tools directly from us, or find a distributor near you.

magswitch mlay lifting magnet

What Our Customers Say

We constantly receive responses from our happy customers… We are sorry we can’t put them all down… here are just a few!

(Names withheld for confidentiality reasons)

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